Forza – ‘Strength; Force’

Saaksha and Kinni, local Indian designers based in Mumbai have dived into their own heritage to draw inspiration for their spring/summer ’18 collection. For them, this was the state of Gujarat. At Saaksha and Kinni, they view clothes as psychological armour – something that defines their aesthetic. Gujarat comes alive in their collection in the […]

Summer by Pooja Shroff

Indian fashion designer Pooja Shroff launched her Spring/Summer collection, Plis Et Dentelle, at Lakme Fashion Week ‘18 during The Showroom Edit held at the Jio Gardens, Mumbai. The collection showcased pastel combinations mixed with vibrant hues for which her label is best known. Beautiful and varied hand pleated techniques took the center stage at Pooja’s […]

Wearable Art

Whenever I hear the word “art” it ignites a space inside of me. When I think of art, creation and expression my heart can’t help but feel full at the thought of one conveying their emotions and thoughts through different mediums, and making them accessible to others. Now when you say “art” and include the […]

SS17 Desi Edition

Hey guys! I’m super excited to share my recent collaboration with a local shoe brand and photographer. Our theme was Spring/Summer 2017. The shoes are by Bela & Co who specialize in curating hand crafted juttis – so naturally, all the looks had some Indian elements. We shot at Antique Cafe which always inspires me […]

Vintage Inspired

Hey there youthfuls! I recently discovered a new local clothing brand and was so excited when we decided to collaborate. Pop Vintage has garments which speak to the classic woman who loves adding an array of embroidery, class and femininity to her looks. Their new spring range beams with cool vintage inspired floral blouses, cropped […]


Hi Lovelies! Its that wonderful transitional time again where the days are getting warmer, the sun is rising earlier, the evenings have a cool breeze and we get to play around with both our winter and summer wardrobes. Experimenting with garments is always fun, and spring brings a time where we can mix and match. […]

Sleeve Party

Hi lovelies  I decided to kick off birthday week with a little party – on my sleeves! Sleeves are the trend of the season, and its a trend one can’t help but love. From balloon sleeves to tiered arms to puffed up shoulders, these little pieces of fabric which cover our upper limbs are currently […]


Hi Guys! I hope you all had a wonderful long weekend. Mine was filled with a whole bunch of studying in preparation for my yoga teachers training exams next weekend. In other words, my days were filled with feelings of me wanting to dress comfortably, & look cute at the same time! (When you look […]